designers
practitioners who extend the swiss line—moving grids, ratios, and typographic logic into contemporary digital frameworks.
graphic designer & educator
shaped basel’s visual logic—clarity, restraint, and controlled tension—while teaching a generation of designers through his foundational principles.
designer
introduced responsive web design, carrying swiss modular thinking into flexible, device-adaptive digital layouts.
designer & architect
merged mathematics with visual form, giving swiss design its clean geometry and disciplined typographic logic.
graphic designer
formalized modular grid systems that defined the international typographic style and reshaped communication design.
typographer
championed legibility and asymmetric balance, grounding swiss typography in functional clarity and visual discipline.
product & interface strategist
reframed digital hierarchy with mobile-first thinking, redesigning structure for the smallest screens first.